Great British Game Week, which takes place November 6-12, got off to a successful start with Eat Wild arriving at the Newcastle University campus on Monday November 6 and handing out more than 1,250 portions of wild food.
Eat Wild invited Newcastle students and residents to taste a range of free products and help spread the word about the merits of wild meat. The team handed out some 600 pheasant sausages, 250 pheasant sliders, and 400 portions of pulled pheasant and venison loaded fries.
Louisa Clutterbuck, CEO of Eat Wild, said: “It was wonderful to see so many people interacting with such high quality and delicious food, sharing their thoughts when trying it for the first time. The team also provided people with inspiration to go home and try it for themselves, which is what Eat Wild is all about – making cooking with wild meat an accessible joy.
“Our culinary director Leon Challis-Davies showcased exactly this on the day, demonstrating just how easy it is to cook with pheasant, venison, partridge and more. Overall, it was a hugely rewarding day engaging with not only young people but also hundreds of members of the public who were willing to give wild meat a go for the first time. We are excited to continue this success throughout the rest of this week.”
Taking place for its seventh year, Great British Game Week is a celebration of enjoying wild game, promoted by Eat Wild, the development board for wild and sustainable meat. The week-long promotion is a focus for events, dinners and special offers promoting game to consumers around the country.
EatWild champions both sustainability and tasty versatility, encouraging people to explore new and different ways of cooking wild meat, with recipes and more information available at www.eatwild.co